It helps prevent dryness and flaking of skin and also helps the wrinkles and sagging of skin. Not only is it good for the skin but it also promotes hair growth and gives a healthy shine. Coconut Oil provides the essential proteins required for nourishing and healing damaged hair. It acts as a thermal protector because its not a surface oil, it actually goes deep into the hair follicle which adds strength to the hair. Beauty21 professional hair care has coconut oil in the Hair Rejuvenator Cream and the Hair Pomade. These are a must buy!!!!